A Closer Look …

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with Anthony Newcombe

Let’s take a closer look …

HAPPY NEW YEAR 2021 (#HNY)! 

We can finally pat ourselves on the back after taking more than a few big ones in the teeth throughout much of 2020.  However, I promise not to mention the “C” word (“Covid”) again today.  It will be the only time that word will have escaped mention in my A Closer Look… entries since last spring some time.  Let’s get to one of the few “survivors in sports” from last year – the entire NFL. Most owners, coaches, players and others emerged with delays and confusion, but no actual cancellations and a full season’s completed regular schedule.  Wow! That’s a mouthful!

TopicNFL Playoffs  

Category: Sports 

Issue:  Where is the upper brass of the league taking this thing? 

As you can imagine, this is hardly the first time I’ve had a conversation about playoff eligibility, league alignment, and whether (or not) teams should even be allowed to appear in the playoffs with a losing record.  I would like to get this on the record prior to this weekend’s bonanza of games meant to keep us all on our couches for its entirety.  Q: During a lockdown, where the heck else are we going to go?  Uh, is that Doordash?! 

Anyway, I’d like to begin by arguing I believe the addition of a seventh spot in each conference is an okay thing.  However, what I disagree with is when it is combined with the “divisional championship” system from the good old days. That’s when it becomes somewhat of a mess.  We are literally going to bid adieu to some teams with 10-6 records – while enabling the NFC East winner to host a game while not even sniffing a winning record.  No offense, but what did they do to deserve that?! To use the “S” word, it kind of “SUCKS!”  And speaking of the NFC East (no offense Texas) but, the Dallas Cowboys should have been moved outta there a long time ago.  We can’t have partial nostalgia and the rest disruption. Right?!

You know, I’m old enough to remember when the Seattle Seahawks played in the AFC West.  So, for NFL “purists” who choose to argue that Dallas, Philly, the football Giants, and yes, the newly titled Washington Football Team should remain in close divisional proximity, I say, POPPYCOCK!  If the league is going to make radical changes to its playoff schedule – and, I hear game #17 is coming soon to your football platter, we should also become comfortable with other logical changes likewise. 

Since I know you’re holding your breath for my suggestions (kidding), I recommend something like: BLOW UP the divisions completely and instead have each conference award 8 (yes, 8! Or, 9!) playoff spots to the best records in each conference. That gives half the teams in the league the opportunity to play in the postseason.  And it sets the table for plenty of revenue raising options for the upper brass in NYC and elsewhere.  Let’s face it, I would be embarrassed to hang a divisional championship banner in my mancave on the heels of a 5-11 season (or 7-9). Wouldn’t YOU?! C’MON MAN!   

Oh, and one other thing: let’s give the top two teams BYES again!  I think it’s shameful to overlook a 14-2 or 13-3 team just because the #1 team is 15-1.  Again, it’s great to incentivize the lower half of playoff contention, but let’s not cheat the consistent, rightful earners of the best records in the game while we do it, okay?! 

It’s not much, but it’s a start.  Let’s keep the ball rolling with some debate… 

Tell me what YOU think? 

A.N.  

Supporting links  

**NOW: The 24-hour Customer

FacebooktwitterredditpinterestlinkedinmailThe 24-hour customer

by Adrian Ott pub. 2010, 179 pps.

Sneak Peek: For book info, click FB link

What I learned from this book

I learned that all that we, as e-commerce entrepreneurs, have even less time than we originally feared to capture enough attention to get from “browser to customer.”  I also learned that very few online marketplaces even have a chance to compete with the “big boys.”  We are fighting for the brief attention a very small pool of potential customers who have an endless ability to dump us and head to a close competitor should we not live up to their expectations.

What I liked about this book

I liked the way the author recapped each chapter to provide a brief overview of what we should have gotten out of the previous lesson.  This enables the reader to go back and revisit any areas that he/ she might not have fully comprehended and/ or areas requiring a deeper dive for customization purposes.

What I disliked about this book

The only thing I disliked about the book was the tiny graph size and font.  Even with my reading glasses, I couldn’t make some of the print out – so I ended up skipping ahead because my magnifying glass was nowhere to be found.  In other words, I missed out on some of the areas I wanted to digest further. I just couldn’t see it!

Whom would I recommend to read this book

This book is a great read for anyone of any age who is (or wants) to obtain a customer base. The real lesson is in e-commerce, but I believe it would be equally helpful to those who have face-to-face customer relationships they are trying to build on.

Any thoughts?

-A.N.

The 24-hour Customer by Adrian Ott

FacebooktwitterredditpinterestlinkedinmailFor addtional info, visit our FB page http://facebook.com/writeplus1

pub. 2010, ~180 pgs.

Snapshot: A successful Silicon Valley CEO shares strategies to business executives in how to attract and build relationships in this modern age of time-starved and very fickle customers.